Every aspect of a business demands care and attention. As Chief Marketing Officer, I need the website to introduce who we are and what we do. As a smaller start-up, Bold Cat Studios seeks reasonably priced options that provide sound value.
I’ve opted to use GoDaddy as a host since they’re simple to work with and reliable. Our back end is WordPress with a variety of plug-ins. My absolute favorite is Yoast, but WPForms and Font Plug-Ins Pro are useful and familiar tools. Look for a future eCommerce section enabling you to buy Bold Cat Studios gear and merch.
The first priority was creating a logo and brand guidelines. You can see the logo and choice of colors on the site. Of course, ADA compliance was a factor in our selections. I used WebAIM, a free contrast checker.
For brand voice, we’re professional, creative, and supportive–summing up our approach to our work and our clients.
